The quality of beverages should be maintained during the manufacturing process. The temperature must be controlled so that the environment won’t affect the machines used. However, when it comes to labelling and coding of beverage products, it is not just about keeping the machines in the best condition. It is important to ensure that the labelling and coding machines used will still be able to print even when water, grease, and similar substances have already reached the surface of the bottle.
But is it worth it to invest in labelling and coding machines for beverages? Here’s what you should know about it.
Why Labelling and Coding for Beverage Products is a Must
Health and Safety
Foodborne illnesses in the Philippines are common. Their occurrence is often associated with poor food safety standards and improper enforcement. One of the ways to prevent food-related illnesses is to ensure that food and beverage products come with proper labels and codes. The markings on bottles serve important purposes and one of them is to protect the health and safety of consumers.
The labels and the codes imprinted on bottles provide important information for both distributors and sellers. Proper handling and storage, as well as consumption instructions, are found on the bottle to ensure consumer safety in all sorts of conditions. Date codes are also there to ensure that expired products that may cause sickness will no longer be made available for consumption.
Product Authenticity
The markings found on product labels are codes that can help prevent counterfeiting. These codes are used to avoid false representations of a product. They serve as references that provide identifiers about the product’s originality. With the purposes they serve, manufacturers can be spared from problems with the consumers, as well as the regulatory system.
Traceability
The batch codes found in food and beverage products serve as references to identify and trace a set of identical products having the same production characteristics such as time, date, identification code, and others. With these identifiers, it will be easier to trace products that are subjected to a product recall. They help manufacturers streamline processes and avoid major problems while also protecting the consumers by preventing defective products from circulating.
Marketing and Branding
Aside from product traceability, labelling and coding for beverage products also help identify the materials used and where they came from. Consumers who are very particular about ingredients as well as those who have specific preferences in terms of where the products were sourced will favor those that make the information they need readily available.
ALSO READ: Factors to Consider in Choosing Marking and Coding Equipment
The importance of labelling and coding for beverage products covers a variety of aspects that can all affect your bottom line. If you haven’t considered investing in Continuous Inkjet Printers or Batch Coding Machines, it’s time to recognize the benefits that come with the investment.
Elixir Industrial Equipment, Inc. has a wide selection of Linx Continuous Inkjet printers that are globally recognized for efficiency, reliability, and low cost of ownership. Send us a message today to inquire about this product for your manufacturing needs.